For a long time in some companies, the “sales shark” persona represented the ideal salesperson — that is, someone who can sniff out weaknesses and remain aggressive, selling the customer something ...

Landing a large client can significantly improve your business's visibility and bottom line. To do so, business development professionals need to implement sales strategies tailored to these larger ...

The market and sales sectors undergo transformation due to artificial intelligence (AI) together with machine learning (ML) and generative AI (GEN AI) which advance marketing approaches from old ...