A report by Oxford Economics, commissioned by the International Franchise Association, found the franchise model contributed ...

When private equity or strategic investors evaluate a franchise brand, they aren’t starting with the brand story, marketing campaigns or the latest tech integrations. Those matter, but they’re ...

When prospective franchisees are evaluating franchise opportunities, one of the most crucial metrics to compare options is unit economics. Unit economics is a means by measuring, tracking and ...

The flexibility, speed-of-growth and payoff possibilities of this sector are more robust than ever, but there are also pitfalls to consider: How to know if becoming a franchisor is the right move. The ...

Think strategically and stress-test your financial models when making decisions to expand your franchise. In one of my previous roles, I had the opportunity to be involved with a company that was a ...