In today’s competitive retail landscape, packaging has evolved far beyond its basic purpose of protection. It has become a ...

The colors, patterns and textures in your product packaging affect a consumer’s purchase decision. The human brain reacts ...

When you order something on Amazon, you're probably thinking about what's inside -- not the package itself. But behind the scenes, Amazon is on a mission to transform every box, bag and envelope with ...

This is a story about a box. That's it, just a box. "It's not rocket science," said Rudy Youell. "It's almost so stupid it's ridiculous. But it's saving so much money it's amazing." His simple box ...

Imagine a line of garbage trucks, filled to capacity with discarded plastic packaging, stretching bumper-to-bumper across three lanes of traffic all the way down I-95 from Boston to Miami. Then dump ...