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How do you nurture your prospects and keep them moving forward in your sales funnel? More importantly, how do you nurture your prospects in today’s digital and social media savvy world? This ...

The following infographic comes courtesy of the Content Marketing Institute(CMI) and Demandbase. It’s a perfect introduction to content marketing for companies that are just coming to grips with the ...

With 90% of consumers finding video helpful in their buying decisions, according to today's infographic, it's no wonder that marketers everywhere want to jump on the video bandwagon. But, as with any ...

Any marketing tactic, medium, or strategy you use must align with a greater marketing mindset that includes a mix – a marketing mix – of various components. Marketers today visualize this approach ...

This story was originally published on Social Media Today. To receive daily news and insights, subscribe to our free daily Social Media Today newsletter. Have you mapped out your 2025 social media ...