Jet Line has made its MORE digital out-of-home inventory available via VIOOH, the leading premium global digital out-of-home ...

At CES 2026, DirecTV Advertising introduced the programmatic enablement of inventory from DirecTV Remote, a move it says ...

Programmatic DOOH is now available across the entirety of New York’s mass-transit system. OUTFRONT and the Metropolitan Transit Authority (MTA) announced Tuesday that 3,800 digital out-of-home (DOOH) ...

Nearly a third (31%) of UK advertisers have included programmatic digital out of home in their campaigns in the past 12-18 months, a percentage expected to grow to 39% in the coming year-and-a-half, ...

Screen and TV media for the first time have tied with billboard media as the largest asset category with both claiming 29% of spend in the second half of 2024. This reflects the growing weight of ...

NEW YORK & TEL AVIV, Israel--(BUSINESS WIRE)--Perion Network Ltd. (NASDAQ & TASE: PERI), a technology leader in connecting advertisers to consumers across all major digital channels, today announced ...

For years, marketing success has been benchmarked against exposure, views, and clicks. And while these indicators are still relevant, they no longer reflect how people actually engage with brands in ...

With screens omnipresent in modern life, the digital out-of-home (DOOH) advertising channel continues to see growth. One reason for this: We’ve modernized workflows such as conventional insertion ...

US respondents (200 digital and OOH specialists) to a recent survey said that nearly a third (31%) of the campaigns they worked on in the past 12 to 18 months included a programmatic digital OOH ...

Hypermedia, a subsidiary of W Group Holding, has launched what it says is the UAE’s most advanced real-time programmatic digital out-of-home (DOOH) ...