HolisticMarketingLab announces updates to its done-for-you multichannel marketing solution, with additional emphasis on video ...

The past few years have seen brands push the boundaries of marketing innovation across industries. From harnessing the power of AI to creating immersive experiences, this year’s top marketing ...

GM rival Ford is launching its first new global marketing campaign in over 15 years. In what Ford calls “Ready Set Ford,” the Blue Oval is trying to create excitement about the brand by using a few of ...

For many marketers, the first half of 2025 summoned unwelcome parallels to the early days of the pandemic. The rush to batten down the hatches, trim budgets and adjust media plans on the fly returned ...

Highlight customer value. Year-in-review campaigns show customers how their engagement adds value and strengthens their loyalty and brand connection. Tailor for all. Customize campaigns to engage new, ...

So, after the Coldplay kiss-cam chaos, how should Astronomer, the company that employed the now-revealed-to-be-cheating couple, move forward and take advantage of the massive media spotlight it found ...

campaign was officially revealed to the international audience today at IPW. The launch includes the release of a campaign video featuring Grammy- Award winning poet and artist and local Chicagoan J.

The California Society of CPAs launched a promotional campaign to highlight the value and role of CPAs and to attract others to the profession. Members of CalCPA are invited to participate in the ...

The Central Arkansas Library System spent over $50,000 on a recent promotional campaign featuring University of Arkansas quarterback Taylen Green. The campaign’s elements included a photo shoot, an in ...

Marketing campaign templates help you add structure and clarity to upcoming campaigns. They can also help ensure each campaign aligns with big-picture goals and contains a full plan on how to execute, ...

No matter how high global ad spend rose in 2025, marketers will likely remember the year for its bad vibes. In the U.S., advertisers had to contend with persistent global conflict, a tariff-addled ...