Discover how infomercials work, their benefits and downsides, and how they’re made. Learn how to spot exaggerated claims and make informed decisions.
Infomercials offer marketers a way to potentially sell thousands of units of product, if not more. While many may scoff at these commercials, they obviously do work and they do appeal to a certain ...
The infomercial industry is predicted to hit $250 billion — 1 percent of U.S. GDP. Host Scott Simon speaks with business writer Jon Nathanson about the economics and enduring strength of infomercials.
The king of infomercials, Kevin Trudeau, has been put on a very short leash by a federal judge in Chicago. Trudeau owes $37 million to cheated consumers.
ERIE, Pa. (AP) _ Republican vice presidential candidate Sarah Palin said Thursday that Democrat Barack Obama offered few national security specifics in the infomercial he broadcast the night before, ...