Color is an integral part of human vision, shaping the way we perceive and interact with the world around us. It influences emotions, decision-making, and even physical responses. In gaming, color ...

The new color, "olo," is a hyper-saturated version of blue-green Getty Scientists conducting targeted retinal stimulation claim to have discovered a new color. In a study published in Science Advances ...

TL;DR: Researchers have discovered a color called "olo," unseen by humans before, by stimulating specific M cones in the retina. This breakthrough bypasses natural RGB limitations, revealing a unique ...

"The eyes are the window to the soul," notes a timeless quote. And while your eyes also bring the world your way, the origins of eye color are fascinating and even mysterious. To help lay out the ...