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  1. What Is CRM (Customer Relationship Management)? | Salesforce

    CRM stands for customer relationship management, which is a system for managing all of your company’s interactions with current and potential customers. The goal is simple: improve …

  2. What is CRM? | Microsoft Dynamics 365

    CRM systems work by collecting customer information from various channels—such as websites, contact centers, and social media—and consolidating it into a unified platform where employees can …

  3. Customer relationship management - Wikipedia

    Customer relationship management (CRM) is a strategic process that organizations use to manage, analyze, and improve their interactions with customers.

  4. What Is a CRM? (CRM Meaning, Definition & Examples)

    Oct 2, 2025 · A CRM is software that helps you manage your relationships with customers and prospects. Imagine your entire business memory: every lead, email, task, deal, support ticket, or …

  5. What is Customer Relationship Management (CRM)? - IBM

    Customer relationship management (CRM) is a set of integrated technologies used to document, track and manage an organizations relationships and interactions with existing and potential customers. …

  6. What is CRM? | Guide to Customer Relationship Management ...

    Customer Relationship Management (CRM) software centralizes customer data and interactions across all touchpoints in your business. According to Digital Silk, the global CRM market is estimated to …

  7. CRM (Customer Relationship Management): Elements, Benefits ...

    May 3, 2025 · Customer relationship management (CRM) includes the principles, practices, and guidelines that an organization follows when interacting with its customers. CRM is often used to …